Bespoke software for retail
Solving retail challenges in the modern world
Today, retailers are faced with innumerable customer and operational challenges, such as supply chain disruption and labour shortages. Moreover, shopping behaviour patterns are rapidly shifting as consumers expect increased convenience and look for more sustainable choices.
Objectivity employs years of domain expertise and sector-specific knowledge to help you adapt to market requirements and stay ahead of the pace of change. We offer dedicated retail software development services that will help you build a compelling customer experience, integrate your supply chain, manage store operations efficiently, and optimise your workforce.
For over three decades we’ve been supporting industry leaders and their growth with innovative retail software solutions. Whether you’re looking to boost customer satisfaction, optimise store operations and inventory management, or offer a consistent experience in brick-and-mortar stores and online, we’ll show you how to reach your goals with cost-effective use of technology.
Benefits of retail software solutions
Take advantage of technology in your retail business
We know how important it is for your business to maximise agility and profitability. You can achieve it by introducing data-driven business models, operations, and processes, which will help you mitigate increased industry pressure, complexity, and volatility.
Leverage the power of digital to create a lean environment that will enable you to:
- Grow revenue thanks to better management and customer satisfaction,
- Save costs by optimising your operations and employing smart solutions,
- Improve your customer journey online and offline by increasing shopping convenience,
- Expand your customer base, drive loyalty, and increase conversion and basket spend with personalised offering,
- Improve your colleague experience with the support of latest technologies for retail,
- Support your sustainability agenda with environment-friendly solutions.
Objectivity’s services for retailers
Retail solutions tailored to your needs
Understand your customers and personalise your offering with the use of Artificial Intelligence/Machine Learning solutions. Utilise data insights to adjust your communication and offer contextual promotions. Make shopping effortless and drive loyalty with tailor-made customer experience solutions.
Gain end-to-end supply chain visibility and utilise demand forecasting solutions to optimise your stock levels. Monitor your warehouse and transport operations and discover opportunities for further improvements. Take better control of your in-store inventory with IoT, smart shelves, and computer vision.
Build an effective omnichannel strategy to offer your customers a consistent experience online to offline. Leverage data and automation to optimise store performance and increase shopping convenience with digital touchpoints. Take advantage of mobile technology to connect online and offline shopping.
Attract the best employees and keep them engaged with improved HR and communication solutions. Track your operations easily and efficiently manage shifts and time off. Reduce labour cost and optimise staffing across all locations to ensure seamless operations. Equip your staff with digital tools to aid them in their duties and boost satisfaction.
Leverage modern technology in your retail solutions to easily align to changing customer behaviours, track customer journeys, and simplify them. Modernising your systems will help you improve productivity, better handle seasonal peaks, and optimise and automate your business processes.
Our success stories
Morrisons, one of the leading supermarket chains in the United Kingdom, needed to create new clubs for members of their loyalty programme, granting access to special offers and discounts for key workers in the Healthcare and Education sectors. The two new features were each delivered in just one month thanks to Objectivity's knowledge of the client's business and DevOps capabilities.
New social and economic developments are changing the way we live and how we buy things. The real estate market now has an opportunity to fully embrace digital disruption and transform the way companies operate and communicate with their clients.
Knight Frank, one of the world’s largest global property consultancies, was looking to create a single, unified client relationship and property transaction management system. The new solution would optimise processes and be a major enhancement to the legacy applications it would replace, and deliver integrated support for their most important business activities.
As Primark started to expand at pace, the company began expanding its technology portfolio to help ensure that their operations remained lean and seamless. When developing new systems, Primark chose to invest in a long-term partnership with Objectivity.
Primark stores rely on their ability to have the right stock—at the right place and at the right time. Objectivity provides 24/7 support and maintenance services to ensure the correct functioning of Primark’s business critical back-office systems.
The Objectivity team was able to modernise Edrington’s Bulk Stock Management system while ensuring that it remains live throughout the entire testing process.
Director of Retail Services
As the Director of Retail Services, it is my role to ensure we provide the very best solutions and create value for you, your customers and employees. I have always been an advocate of removing complexity using technology as an enabler for change. Our values, focus on quality, and win-win philosophy have enabled us to win and maintain long lasting trusted relationships with our retail, hospitality and leisure partners.