Case studies

Primark stores rely on their ability to have the right stock—at the right place and at the right time. Objectivity provides 24/7 support and maintenance services to ensure the correct functioning of Primark’s business critical back-office systems.

The Client, a chain of grocery supermarkets, needed a digital solution to streamline their shelf edge labelling processes. Objectivity delivered a comprehensive system encompassing a mobile application, backend services, and a website dashboard, all of which automated manual work and reduced the number of price discrepancies between shelves and tills.

Greater Manchester Combined Authority is the first region in the UK to launch an innovative Early Years app, which was created to give young children in the area a better start in life. The app was launched as part of the city-region’s Digital Blueprint project which seeks to leverage digital transformation capabilities to better serve citizens.

Following an introduction by Microsoft to the Client’s innovation team, Objectivity conducted an AI workshop where Army personnel and Objectivity discussed the challenge and identified potential high-level solutions.

The Client, a national land warfare force, was looking to create a Proof of Concept (PoC) for their innovative AI-powered voice assistant idea. If testing the concept against technological possibilities would produce the desired effects, it could revolutionise the way the infantry prepares for missions.